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creating and developing commercially successful destinations

MoDeVie Consulting takes its name and philosophy from the French "mode de vie", the way in which a person lives, a way of life, or simply put, lifestyle.

We help clients develop the concept, shape the experience, establish the commercial model and bring business into operation.

about

MoDeVie specialises in sport, leisure and lifestyle destinations, combining experience-led strategy with commercial and operational expertise.

We support developers, investors, asset owners and operators from initial feasibility and commercial strategy through development, launch and ongoing operations.

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Led by Mark Murray, we bring over 25 years of strategic and operational experience to new destinations, urban regeneration and existing venue development.

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experience at the heart of the strategy

We start with the audience and the experiences that give people a reason to visit and return.

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Our work connects adventure, sport, leisure and lifestyle with hospitality, entertainment and retail, shaping the right proposition and commercial model for each destination.

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destination strategy & development

We assess the opportunity, define the experience and develop the commercial proposition. Our work covers new destinations, regeneration and the repositioning of existing assets.

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operational planning & launch

We turn concepts into detailed operating plans, staffing structures and financial models, helping owners prepare their businesses and teams for opening.

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operational management & growth

MoDeVie can manage leisure businesses on behalf of owners, providing operational leadership, commercial oversight and support for long-term performance.

contact us

Please get in touch if you have any projects or opportunities you wish to discuss

(0) +44 7786 151 051

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Perthshire, Scotland, UK

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